As part of my senior thesis, I undertook multiple projects, one of main goals involved the creation of three distinct brands that varied greatly in terms of their aesthetics. The primary objective of this was to challenge myself as a designer and explore the extent of my capabilities.
Blurb
Playhouse - the ultimate subscription box for birthday enthusiasts!
Each Playhouse box is carefully curated with a specific birthday theme in mind, and is packed full of surprises, one clothing item, and decorations to match.
Our team works tirelessly to ensure that every Playhouse box is filled with high-quality items that are both fun and functional. Plus, our boxes are completely customizable to suit your needs and preferences. Simply choose your plan and let us take care of the rest. You'll receive a new box every month, each one more exciting than the last.
Join the Playhouse community today and start celebrating like never before. Our boxes make the perfect gift for friends and family, or a fun treat for yourself. Sign up now and get ready to party!
Figma Prototype
Figma is a powerful web-based design tool that helps you create anything, websites, applications, logos, and much more. I use it to prototype my websites!
Process Work
Early exploration of logos and repeating patterns for Playhouse when it had the working title "Happy Birthday". Along with the beginning of the Confetti Club sub brand.